Summative Statement

In a world in which feminism exists, often pandering to the cis-white female, this artist’s hardback book and exhibition hopes to break through the pre-existing boundaries into something far more diverse. Including interviews discussing the realities of six women, this piece aims to open up a discussion around the inclusivity of today’s feminism, the difference in realities each woman face, and how we choose to communicate as a collective.

The hardcover book includes; six interviews/ discussions with women, a belly band title, yellow card insert explaining the context and aims of the publication, and a yellow bookmark promoting the variety of women this publication includes and supports.

Proposal of an exhibition around the book would include; copies of the book both for viewing and for sale within the gallery shop, A3 posters with imagery and quotes both from the book itself and additional quotes from the interviews (not featured in the book) for both exhibition and sale, as well as additional promotional and advertising documents such as street/ London Underground posters, bus advertisements, etc.

Overall this project hopes to be a celebration of the variety of women within today’s society. Informed through a body of literature research into female zine culture, Fourth Wave Intersectional Feminism, and women's relationships with the internet, this project hopes to inspire further acceptance of inclusivity through the active participation of Intersectional Feminism. 

Final Design Boards

Visual & Conceptual Development

Additional Posters

In addition to the main advertising poster for the proposed exhibition, I wanted to make some mock ups of other posters that could be sold in the gallery shop alongside the book. This was relatively easy to do as I just reused the imagery from earlier in the project. I kept the same colour scheme so as the exhibition would be a cohesive body of work.

Gallery Mock Up

Thinking from the last peer review, I decided I'd add a gallery mock up of my work to the design boards. I think it's good to see the work in its environmental context, and it was something I wanted to engage with before the final hand in.

Initial Design Boards & Feedback

Initial Design Boards (uncomplete)

Feedback from Peers

Self Evaluation

Exhibition Poster Choice

Proposing this book as an exhibition piece was something I've had the intention of doing for a while now. My idea was that the book would be the central focus of the exhibition, but posters would be made from images and quotes used within the publication and from the interviews. I did want a central advertising poster for the exhibition however, to use on the majority of advertising.

I thought about using the title alone, but I wanted show some of the imagery used within the publication. I think it makes the advertising more engaging, and speaks more clearly about the content of the exhibition.

When it came to choosing the image, I did already have one in mind. My interview with M really struck me as one that stood out, and her parting statement really left an imprint in my mind. "For me, the most prized thing about being a woman is knowing that I am living true." It really encompassed something powerful and proud that I felt I wanted the exhibition as a whole to encompass.

I made the image yellow to fit in with the spotlight colour of the book and to stand out rather than keep it black and white. Also adding in the V&A logo to make it look more realistic.